QR codes, still a mystery to some folks, may be obsolete before the ink is dry. According to trendwatching.com, “the next frontier is visual info-gratification: consumers accessing information about objects encountered in the real world, in more natural ways and while on-the-go, simply by pointing their smartphones* at anything interesting.”
Applications for smart phones that gather information from real-world objects are rapidly hitting the market. From DIY health apps that will keep track of changes in your moles (not kidding) to an app that can identify bird calls, the potential to access information instantly is here.
Trendwatching’s February Briefing offers some amazing examples of how this emerging technology could revolutionize how creative entrepreneurs buy and sell.
Source: http://www.trendwatching.com. One of the world’s leading trend firms, trendwatching.com sends out its free, monthly Trend Briefings to more than 160,000 subscribers worldwide.